Rabun Homes — Itzel Fernandez
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Brand Story Film

Rabun Homes

A Story of Legacy and Place

I collaborated with Creative Producer Natalie Hogg from Method Q to bring the story of Sarah Gillespie, a distinguished realtor in Clayton, Georgia, to life. Sarah isn't just selling homes. She's a guide to the North Georgia lifestyle, someone whose family roots run deep in Rabun County and whose connection to the land is personal.

As Creative Director, my role was to craft a visually compelling narrative that goes beyond the typical real estate video. Through a blend of documentary-style storytelling and cinematic visuals, we positioned Sarah not as a saleswoman but as someone who genuinely knows this place and the people in it. The final piece captures her connection to the land, her expertise, and the unique charm of Rabun County.

We spent the entire day in Clayton bringing Sarah's story to life. From scenic drone shots over the mountains to heartfelt interviews, we captured the essence of Rabun County and the community she loves. The blend of aerial cinematography, natural light, and intimate sit-down moments gave the film its emotional range.

Deliverables
Brand Story Film
Aerial Cinematography
Sound Design & Post-Production
Key Crew
Itzel Fernandez Creative Director
Natalie Hogg / Method Q Creative Producer

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